SANDRA TAYLOR
EXPERIENCE
Sept. 2006 – present ABC Inc. Any Town, NY
Copywriter
- Scheduled, created, proofread and edited brochures.
- Maintained 500,000-product text database, including legally required footnotes, trademarks and logos.
- Worked daily in Quark Express and then Adobe In Design with equal proficiency in copy and art.
- Trained colleagues to perform all copy writing functions.
- Created, proofread and edited value-added materials for Marketing (product introduction or recovery flyers, posters, product sample post cards) and Sales (communication from Direct Sales management, New Representative materials).
- Protected company from legal action, embarrassment or reprints by querying colleagues in Marketing, Legal, Product Line Control, Campaign Management, Supply Chain and Research & Development; communicated errors and resolutions to Brochure and Editing colleagues.
Apr. 2004 – Sept. 2006 XYZ Corp. Any Town, NY
Copywriter
- Developed concepts and created copy for multimedia branding and direct response campaigns. Campaigns included Web sites, micro sites, online display ads, job postings, e-mail blasts, direct mail, flyers, brochures, print ads, event displays.
- Ensured copy adheres to corporate marketing and branding standards.
- Provided each client with a unique, on-target, and consistent voice to deliver their messages.
- Partnered with the account team to learn each client and their goals.
- Tracked hours to ensure projects came within time and billable budgets.
- Managed multiple, concurrent, diverse projects.
- Had direct client contact to develop meaningful relationships and gain better insight into the organization and culture. Used information gathered to create relevant, authentic concepts and copy.
- Watched trends in media consumption behaviors to inform concept and copy direction.
- Kept agency informed on new media and how it affected the agency, clients and media recommendations.
- Worked with clients across all industries – health care, transportation and logistics, insurance, government, retail, hospitality, skilled trades, construction, finance, and information technology.
Jan. – Apr. 2008 BCD Inc. Any Town, NY
Senior Copywriter
- Wrote print, broadcast, direct mail, and web copy for accounts. Writing responsibilities also included technical writing, marketing proposals, papers, press releases, newsletters and other formats.
- Prepared and conducted client presentations.
- Supervised the production of radio and television commercials.
EDUCATION
1999-2003 University of Minnesota, Twin Cities
- B.A., English and Journalism
- English GPA- 3.0
COMPUTER SKILLS
Microsoft Office, Internet, Quark X Press, Lotus Notes, Clients & Profits.
Click to download the Copywriter Resume Sample Two in PDF.
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